A senior marketing partner
You need experienced leadership, clear direction and someone to make things happen, without hiring a full-time CMO.
Explore FractionalStrategy that gets
implemented.
Senior marketing, growth and AI leadership for ambitious businesses, engineered from first diagnosis through to measurable delivery.
- 25+
- Years senior experience
- 0
- Agency layers
- 1
- Team, strategy to delivery
The method
From diagnosis to delivery
Four connected stages. Select one to see how it works.
DiagnoseDesignDeliverEmbed
Stage 01 / Diagnose
Understand what really needs to change
We start with the business, not the marketing. Commercial goals, customers, data and team are reviewed to find the real constraint on growth.
- Commercial & customer review
- Stakeholder interviews
- Opportunity map
Two ways to move forward
What do you need right now?
The right expertise, in the right shape.
No unnecessary layers. No one-size-fits-all.
A specific problem solved
You have a defined challenge, opportunity or project that needs senior expertise and a practical route to delivery.
Explore ProjectsExpertise with a purpose
What we can help you solve
Marketing connected to your business.
Not activity for activity’s sake.
Marketing & Growth Strategy
Build a clear route from business objectives to commercial growth.
Positioning & Go-to-Market
Clarify what you offer, who it’s for and how you win.
Customer & Digital
Connect customer experience, CRM, digital and marketing.
AI Strategy & Implementation
Identify where AI can create genuine value and put it into practice.
Marketing Leadership
Bring the senior expertise, direction and management your business needs.
The Poppingstone difference
Good strategy doesn’t
end in a PowerPoint.
There are consultants who create strategies. There are agencies who execute campaigns. We connect the two, and stay around to make it happen.
Why PoppingstoneSenior expertise. No agency layers.
You work with senior people from the beginning. The people shaping the strategy are involved in making it happen.
The right people. Not a bigger team.
Flexible senior expertise, built around what your business actually needs.
Commercial thinking. Practical action.
We start with what needs to change in your business, then work out how marketing can move it forward.
Trusted by
What they say about us
You just got it. I didn’t have to explain the basics of our industry, and that made everything easier.
It felt like having a marketing director in-house, without the full-time cost.
Our campaigns are sharper, our message is clearer, and we’re finally seeing results.
We’ve gone from reactive to proactive. There’s a plan now, and it’s working.
The support was practical, straight-talking, and genuinely useful.
You pulled together a brilliant team; every part of the project was delivered professionally and with care.
Let’s turn your next challenge into progress.
A clear conversation. Practical thinking. A way forward.